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Print Resources for Marketing

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Ad $ Summary
Ref Index Table HF5801 .A18

Adweek Directory
Ref Index Table HF5805 .A394

American Generations: Who They Are, How They Live, What They Think
MAIN Ref Index Table HC110.C6 M545

Best Customers: Demographics of Consumer Demand
MAIN Ref Index Table HC79.C6 R87

Business Rankings Annual
Ref Index Table HG4050 .B88

Consumer Magazine Advertising Source
MAIN Ref Coll. HF5905.S725

Editor and Publisher Market Guide
MAIN Ref Desk qHF5905.E38

Encyclopedia of Major Marketing Campaigns
Main Ref coll HF5837.E53 2000

Gale Directory of Publications and Broadcast Media
Ref Desk Coll Z6951. A97

Lifestyle Market Analyst
MAIN Ref Index Table HF5415.33.U6 L54

Major Marketing Campaigns Annual
MAIN Ref Coll. HF5837.M35

Market Share Reporter
Ref Index Table HF5410 .M35

Rand McNally Commercial Atlas and Marketing Guide
MAIN Ref Desk fG1201.Q4R24

SRDS Business Publication Advertising Source
MAIN Ref Coll. HF5905.S723

SRDS Community Publication Advertising Source
MAIN Ref. Coll. HF5905.S731

SRDS Newspaper Advertising Source
MAIN Ref Coll. HF5905.S73

SRDS Print Media Production Source
MAIN Ref Coll. HF5905.S71

SRDS TV and Cable Source
MAIN Ref. Coll. HF5905.S745

Statistical Abstract of the United States
MAIN ref desk HA202.A33